Using Points to Lower Rates – Is it Worth it?

Borrowers should calculate the break-even point when buying discount points. They may lower the mortgage rate, but it might not be cost-effective overall.

Small Businesses Embracing AI Innovations

AI allows small businesses to work smarter and faster. For marketing, it can be used to generate blog posts, email newsletters and social media content.

Tech Matters: What's Your Tech Age?

As tech habits vary across generations, businesses should adapt marketing strategies to cater to different preferences in search tools, social media and AI use.

Florida Prepares for Storm Impacts

Florida Realtors has resources for members before and after a storm, including our printable hurricane prep plan and the Disaster Relief Fund.