Lock-In Effect Shows Early Signs of Easing
Nearly 1 in 5 homeowners now have 6%+ mortgages, the highest in a decade. Only 53% have rates below 4%, down from 65% in early 2022.
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Tight inventory helps Florida prices hold firm

Mortgage rates rise to highest level since January 2025

Seller impersonation fraud attempts rise

Tech tools that help Realtors reduce safety risks

Five Florida metros lead in out-of-area new-home views

Hyperlocal content boosts AI search visibility

The business skills agents may be overlooking

Late fall could provide Florida buyers' edge

Federal Reserve hikes key rate for 1st time in 3 years

Speed alone doesn’t convert real estate leads


